Real Love. Real Diamonds.

Photo Credit: Cadyn’s Captures

Becoming a Bitzan Bride means more than just finding the perfect ring — it means becoming part of something real. For generations, couples have trusted D.J. Bitzan Jewelers to mark life’s most meaningful moments with authentic, hand-selected diamonds and a truly personal experience.

Whether you’re just starting to dream or ready to say “yes” to the perfect ring, we’re here to guide you every step of the way.

Bonus? Your love story might just light up the city.

Share your engagement photos with us, and you could be featured in our next Bitzan Bride billboard campaign — because real love deserves to be celebrated in a big way.

Why Bitzan Brides Say Yes

Over 700 Real Diamond Rings
From timeless solitaires to designer halos, our curated collection features rings as unique as the person you love. We partner with top designers to bring you styles that are modern, elegant, and made to last.

Real Diamonds. Hand-Selected.
Every diamond we carry is 100% natural and responsibly sourced. Our gemologists inspect each stone for superior brilliance, value, and quality — because when it comes to forever, only the best will do.

On-Site Goldsmiths. Expert Care.
Your ring never leaves our hands. With three master goldsmiths working in-house, we can customize, resize, or repair your ring quickly and safely — right here in St. Cloud.

Forever Free Warranty
Our signature Forever Free Warranty comes included with every engagement ring —covering cleaning, prong repair, bent bands, and even diamond loss. It’s peace of mind for a lifetime.

A No-Pressure, VIP Experience
We believe shopping for a ring should feel exciting, not overwhelming. That’s why our showroom is a pressure-free zone — no commissions, no pushy sales, just genuine guidance from a team who cares.

Photo Credit: Desiree Fernandez

The Bitzan Bride Process

Step 1: Find the Setting
We’ll help you find the perfect style — from sleek and modern to vintage-inspired — that reflects your partner’s personality.

Step 2: Select Your Diamond
Choose your forever diamond based on your budget, her taste, and the qualities that matter most to you — size, brilliance, cut, and certification.

Step 3: We Bring It to Life
Our on-site team will craft and assemble your ring with precision and care. Want something truly one-of-a-kind? We can custom design it just for you.

Photo Credit: Tomi Dawn Photo

Share Your Story

We'd love to hear your engagement stories to feature on our billboards, social media, and more. If you’re ready to share your love story, fill out the form below and tell us all about your proposal, your partner, and what made your moment unforgettable.

A Community Favorite for a Reason

Locally owned since 1966, we’re proud to be Central Minnesota’s premier jeweler and honored to be voted Best Jewelry Store 10 years running.

It’s not just about rings. It’s about love, legacy, and the people who make it all possible — you.

And if you share your Bitzan Bride moment with us, your love story might just become a local landmark.

Photo Credit: Renny Louise Photography